September 9, 2025 | 12:00am
MANILA, Philippines — Insurance coverage agency Pru Life UK recorded P4.94 billion in new enterprise premiums for the primary half of this yr.
Pru Life chief finance officer Francis Ortega stated their achievement within the first half affirms the corporate’s power, which is changing into probably the most trusted associate and protector for each lifetime of Filipinos.
“We’re deeply grateful to our prospects for his or her continued belief and to our company power, the most important within the nation, whose dedication drives our market management,” he stated.
New enterprise premiums check with the premiums collected from newly issued insurance coverage insurance policies. It serves as a key efficiency indicator that displays gross sales from new holders.
“With a brand new enterprise premium of P4.94 billion, Pru Life UK demonstrates high-quality progress and resilience in a aggressive market, reinforcing its place because the main insurer within the nation,” the corporate stated in an announcement.
Pru Life UK underscored that its expansive distribution community, supported by almost 38,000 brokers throughout the nation, stays an important pillar of its market management and general enterprise success.
The corporate launched PRUTerm Lindungi, its first life safety plan within the nation that complies with Islamic legal guidelines. This intends to advertise mutual support and equity whereas providing inclusive, reasonably priced monetary safety to Filipinos of all faiths and backgrounds.
As a part of its Islamic insurance coverage initiative, the insurance coverage agency expanded its Undertake-a-Madrasah program in Mindanao, which equips extra Muslim communities with classes on monetary safety, digital abilities and local weather and well being preparedness.
It’s the first within the nation to be granted the Takaful operator license by the Insurance coverage Fee which earlier ordered all insurance coverage corporations and associated entities underneath its supervision to submit an entire stock of their services and products.
Beforehand, Pru Life UK has launched PRUSteady Earnings, an endowment plan for 20 years for people that gives policyholders a predictable revenue and long-term monetary safety.
It has additionally launched PRUWealth 10, designed for financially established purchasers, providing a mixture of progress, wealth preservation and safety. The plan additionally accumulates money worth over time, giving policyholders flexibility to entry funds when obligatory.