Bringing the vibrant and healthy flavors of the Philippines to the global stage, the Center for International Trade Expositions and Missions (CITEM) joined the recent Anuga 2025 in Cologne, Germany, which ran until October 8, 2025.
The Philippine delegation, comprising 17 dynamic small and medium-sized enterprises (SMEs), showcased a premium selection of Halal- and organic-certified food products, catering to the growing demand from European consumers.
– Advertisement –
“The Philippines was ready to meet the evolving tastes of the global market. Our exhibitors did not only bring authentic Filipino flavors, they also demonstrated a strong commitment to global standards, particularly in the areas of Halal, organic, and food safety,” said CITEM executive director Leah Pulido Ocampo.
Under the banner of FOODPhilippines, the country’s participation highlighted major exports that enjoyed tariff exemptions in the European Union (EU), including healthy fats and oils, and preparations of fruits, seafood, and vegetables.
Combining tradition and innovation to suit international palates, Anuga 2025 attendees brought a diverse range of Halal-certified products, including milkfish, sautéed shrimp paste (bagoong), dried fish, calamansi and coconut concentrates, fruit preserves, and unique snacks like the rare Pili nut from the Bicol region, along with banana chips and puffed corn nuts (chichacorn).
The 17 participating companies included Fitrite, Inc., GSL Premium Food Export Corp., Ilocos Food Products, Lionheart Farms; McCormick Philippines, Inc., Mega Prime Foods, Inc., Nanoinovation Inc. x Anjo Farms, Ngosiok Marketing, Phenomenon Group, Inc., Philbest Canning Corporation, Pilicrush Food Enterprise, Pixel Transglobal Foods Inc., Profood International Corporation, Q-Phil International Trading, Sangkutsa Food Products Inc., Seatrade Canning Corporation, and See’s International Food Manufacturing Corporation.
The Philippine participation at Anuga 2025 was a collaborative effort among CITEM, the Department of Trade and Industry’s Philippine Trade and Investment Center in Berlin, the European Chamber of Commerce of the Philippines, the Philippine Exporters Confederation, Inc., and DTI Region 5.
– Advertisement –